{"id":1441,"date":"2018-05-25T20:53:57","date_gmt":"2018-05-25T20:53:57","guid":{"rendered":"http:\/\/shirleyknapp.com\/?post_type=product&p=1441"},"modified":"2026-02-20T17:04:34","modified_gmt":"2026-02-20T17:04:34","slug":"marketing-your-business-class-6-ce-hrs","status":"publish","type":"product","link":"https:\/\/shirleyknapp.com\/Wordpress\/product\/marketing-your-business-class-6-ce-hrs\/","title":{"rendered":"Marketing Your Business Class (6 CE Hrs)"},"content":{"rendered":"

Objectives-<\/strong><\/p>\n

    \n
  1. Define basic marketing principles<\/li>\n
  2. Develop a marketing plan<\/li>\n
  3. Formulate marketing goals and objectives<\/li>\n
  4. Set marketing strategy for your practice<\/li>\n
  5. Identify marketing tactics & communications strategies<\/li>\n
  6. Strategize a marketing budget<\/li>\n<\/ol>\n

    Content-<\/strong><\/p>\n

      \n
    1. \n
        \n
      1. Implementing basic marketing principles in your business<\/li>\n
      2. Gathering information for your marketing plan<\/li>\n
      3. Applying your goals and objectives<\/li>\n
      4. Describing types of marketing strategies<\/li>\n
      5. Selecting your marketing tactics & communications strategies<\/li>\n
      6. Developing a marketing budget<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n


        \nRegistration-<\/strong><\/p>\n

        Fee-<\/strong> $150.00<\/p>\n

        Time: 9 AM-4 PM EST<\/strong><\/p>\n

        Registration-<\/strong>
        \nAfter registration, you will receive confirmation of payment.<\/p>\n

        Registration, Cancellation and Refund-<\/strong>
        \nRegistration available until 7 days before the class<\/p>\n

        No registration at the door<\/p>\n

        Full refund on cancellation until 2 days before the class<\/p>\n

        Logistics-<\/strong><\/p>\n

        Hour lunch break<\/p>\n

        Wear casual clothing<\/p>\n

        ACCOLADES-<\/strong><\/p>\n

        Awesome \u2013 Powerful \u2013 Life Changing. I am ever so grateful to Shirley for this information! ~ J. Friedman, Chicago, Illinois<\/em><\/strong>
        \n<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

        Class Description-
        \n<\/strong><\/p>\n

        BUSINESS\/MARKETING- Live Class<\/p>\n

        6 Continuing Education hours<\/p>\n

        Attendance is open to everyone<\/em>.<\/p>\n

        This class is NCBTMB approved for Massage Therapists & Bodyworkers, NC Cosmetologists, Estheticians, Natural Hair Care Specialists & Manicurists. If eligible, you will receive two certificates of course completion.<\/p>\n

        This comprehensive course provides basic Marketing & Advertising techniques for Massage Therapists and Bodyworkers. Growing your business? This course is for you!<\/em><\/p>\n